What to SAY when someone asks what you DO

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Indian country business owners:

So, what do YOU do?

Remember the last time someone asked you that question? It usually happens at a business conference or social gathering.

I always hated this question because I’d mumble some weird, hard to follow answer.
It made me and the person who asked feel even MORE awkward and left me feeling stupid.

This Mad-Lib style writing kit helps you clarify your answer so people will listen and helps you to feel like the expert that you are.

It helps you answer:
> What do you do?
> How do you help people win?
> How to get the right people to care?

By the time you work through all these exercises you’ll be ready to tackle the “What do you do?” question with confidence.

You’ll be able to:
> Clearly and quickly say who you help and why it matters
> Make the other guy say, “Cool, tell me more!”
> Clarify your answer so people will listen
> Communicate what makes you DIFFERENT from your competitors

You’ll finally LOVE the “What do YOU do” question because:
> You’ll feel calm and confident
> You’ll have a helpful answer that makes sense
> Your answer will make people lean in and ask for your business card

Clarifying what you do for others helps you to market yourself in an authentic way and helps you to find your best clients. I can’t wait to hear what clarifying your message does for you!